Apple will not get away an economic slump unscathed. A stagnation in consumer costs and also recurring supply-chain difficulties will certainly tax the business’s June earnings report. Yet that doesn’t mean investors ought to surrender on the stock price aapl, according to Citi.

” Despite macro troubles, we continue to see a number of positive drivers for Apple’s products/services,” created Citi analyst Jim Suva in a study note.

Suva laid out 5 reasons financiers ought to look past the stock’s recent delayed performance.

For one, he believes an iPhone 14 version could still get on track for a September launch, which could be a short-term catalyst for the stock. Various other product launches, such as the long-awaited artificial reality headsets as well as the Apple Cars and truck, might energize financiers. Those items could be ready for market as early as 2025, Suva added.

Over time, Apple (ticker: AAPL) will certainly benefit from a consumer shift far from lower-priced competitors towards mid-end and costs items, such as the ones Apple offers, Suva wrote. The business likewise can capitalize on expanding its services segment, which has the capacity for stickier, extra routine earnings, he included.

Apple’s existing share redeemed program– which totals $90 billion, or about 4% of the company‘s market capitalization– will proceed backing up to the stock’s value, he added. The $90 billion buyback program comes on the heels of $81 billion in fiscal 2021. In the past, Suva has actually argued that an increased repurchase program ought to make the business an extra eye-catching financial investment and assistance raise its stock price.

That stated, Apple will certainly still require to navigate a host of obstacles in the near term. Suva forecasts that supply-chain troubles could drive an earnings effect of in between $4 billion to $8 billion. Worsening headwinds from the firm’s Russia exit as well as varying foreign exchange rates are additionally weighing on growth, he added.

” Macroeconomic conditions or changing consumer demand might create greater-than-expected slowdown or tightening in the handset and mobile phone markets,” Suva wrote. “This would negatively impact Apple’s prospects for growth.”

The analyst cut his rate target on the stock to $175 from $200, but maintained a Buy ranking. Many experts continue to be favorable on the shares, with 74% rating them a Buy and also 23% score them a Hold, according to FactSet. Only one expert, or 2.3%, ranked them Undernourished.

Apple was up 0.3% to $146.26 in premarket trading on Wednesday.